Conversion Gold 2 is designed to be very easy to setup and use. You don't need any programming skills, you don't need to use PHP, you don't need to create databases, and you don't need to create or edit any special files on your web site or server. This articles outlines the 3 simple steps for getting started with Conversion Gold 2.
Step 1 - Get Tracking Code
After logging in, click the "Get Tracking Code" menu link. You should see something like this:
There are fields for "Campaign" and "Tags", both are optional:
Campaign - You can enter the name of a campaign to track visitors by. For example, if you are creating separate landing pages for various traffic sources (ads, adwords, etc.) or testing different versions of you landing pages, you can use different campaigns to compare performance and conversions.
Tags - Tags are similar to campaigns. You may want to group several campaigns under a single tag. For example, you could use the tag 'ebooks' for each of your ebook campaigns, yet still use many different campaigns for each book or landing page.
If you don't want to specify a campaign or tags, simply hit the "Get Tracking Code" button.
After clicking the "Get Tracking Code" button, the tracking code will be displayed in a text box, similar to the one below:
Now you can copy and paste that code into all of your web pages that you want to track. You can place the code anywhere between the <body> and </body> tags.
Step 2 - Get Conversion Tracking Code
After copying and pasting the Tracking Code, you should click the "Step 2 - Get Conversion Page Code" link.
Conversion Tracking Code is code that you should place only on the conversion "thank you" page(s). The "thank you" page is the page that visitors land on after they have converted (submitted a lead, purchased a product, etc.) Thank You pages should only be accessible to those visitors who have just converted.
You should now see a screen like:
There are seven fields for conversion tracking code, but "Description" is the most important.
Type - The type of conversion you would like to track. You can choose anything you want but some examples are lead, opt-in, sign-up, or sale. (Optional)
Description - Short description for this conversion. This should be unique to the specific product or action. Example: Car Washing Report Sale.
Value - The dollar value for this conversion, if applicable. For example, if the conversion is for a product sale in which you earn $7, enter 7 for the dollar value. (Optional)
Custom1, Custom2, Custom3 - These are optional custom fields that you may want to use to store additonal information about the conversion. You may want to leave it blank for now and then dynamically insert a value later, such as a customer id or transaction number.
Email Notification - If you check this box, you will receive an email notification every time a conversion occurs.
Now click the "Get Conversion Tracking Code" button, and you will be taken to a page that with the conversion code, such as:
Copy and paste the code into your conversion "thank you" page, between the <body and </body> tags.
Step 3 - Check your Reports
After you have placed both the Tracking Code and Conversion Tracking Code on your pages, you are all set up and ready to tracking visitors and conversion. Now you can login to your account and view your reports.
Note: If you want to tracking multiple campaigns, tags, and/or conversions, simply repeat steps 1 and 2 as needed.